Black Friday Deals on Luxury Watches – The 2018 Guide to Getting The Best



As we wave goodbye to warm summer days for winter’s cold embrace, it’s not all bad news when you consider what comes with colder weather. Simple pleasures return to us every year like comfy sweaters, pumpkin spice everything, and gatherings with friends and family.

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With a hefty dose of nostalgia thrown in, many of us welcome all that comes with the holidays. Some like it for religious reasons, while others appreciate the company of loved ones. The holidays also mean that shopping season is upon us and many will be left scrambling trying to find the perfect gifts. And even if you aren’t particularly looking for gift ideas, the holidays also have tons of sales and deals that aren’t to be missed.


In particular, the days shoppers have come to recognize as the times to jump on the best holiday deals are Black Friday and Cyber Monday. And it’s true; if you want a good deal on any high ticket item, these are the days are when you want to be doing it since shopping on the Internet gives you so many more options than traditional brick-and-mortar retailers.


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In recent years, people typically associate the best deals on Black Friday with high-end tech like mobile devices, gaming consoles, and even flat-screen televisions. The deals are out there, but if you’re in the market for finely crafted watch (or several), Black Friday is ripe with watch deals guaranteed to save you some serious bank.


When Black Friday rolls around again in the end of November 2017, this guide should help you find the best deals on new, vintage, and other luxury watches. The first step for finding good deals is knowing what the style, fit, and function you’re looking for out of your watch.


Style, Fit & Function


One big consideration when picking out a watch is finding the style you’re looking for. From a night out on the town, to a day at the office, to coaching your kid’s soccer game, not every watch style is going to be perfect for every situation.


Band Styles

Choosing the right watch band will come down to taste and slight variations among band types, but your choices can be narrowed down to a bracelet or a band. Bracelets are usually made from the same metals as the watch itself and need to be adjusted by a jeweler or with a specific set of tools. On the other hand are straps which come with a clasp similar to belts worn around the waist and are not customized to the owner of the watch. Straps will usually be made of leather or treated animal hide, rubber, and even metal.

Band types will usually play a large role in the overall price of the watch due to what materials have been sourced to make the band.


Watch Body Styles


Depending on what type of movement a watch is designed with, the watch itself can be crafted into different shapes, thicknesses, and overall size and weight.

Just like accessorizing your outfit with items that complement your body type, height, and facial features, the same consideration is needed when picking a watch.

For example, if your wrist is smaller in diameter than average, an oversized watch may give your wrist a dainty or delicate appearance.


Water Resistance


With the exception of diver’s watches, most watches are not fully waterproof. Luxury watches are designed with such craftsmanship that they will perform reliably for everyday use and some are approved to be submerged in water – to a certain extent.

When comparing luxury watches, you may want to find out the ATM (short for atmospheres) of each watch as this will indicate their level of water resistance. On a scale of 1 through 30, each ATM number represents the resistance of 10 meters of water pressure. So if a watch had an ATM of 2, it could supposedly function up to 66 feet underwater. But even though a 3-ATM is the most common, these watches are not actually built to resist 99 feet of water pressure.

Realistically, 3 ATM watches will generally be able to withstand light water contact, but not to be used in the shower, and 5 ATM can be used briefly in the pool but not for extended periods. If water resistance is something you find really important, 10 ATMs and above are typically a safe bet.


Pro Tips for Finding a Good Black Friday Deal on Luxury Watches

Just because you want to find a high-end luxury doesn’t mean you have to spend high-end prices. It can be challenging to find the right place to get a good deal, but you can still find them with enough determination.


1. Vintage & Pre-owned Watches


If you appreciate a highly crafted timepiece but want to save a little extra, vintage watches are the way to go. Luxury watches will typically retain their value to some extent if they are built well and taken care of. Excluding rare watches that are sought after by watch collectors, there are lots of places to find a decent vintage watch.


2. Japanese Movement/Build

If you are on a budget but you want a mechanical watch at quartz movement prices, Japanese watch makers like Seiko or Citizen will have what you’re looking for. Even regular watch collectors will have some Japanese made watches in their collection, so they’re definitely a good value for the price.


3. Shopping With Trusted Watch Retailers


But if you’re willing to invest the time and do some serious searching, there are a lot of places where you can find discounted luxury watches. The important thing to keep in mind when shopping online is that you must buy at your own risk.

If you’re buying from marketplaces like Amazon or eBay, make sure to do your due diligence and check out what their reviews look like and how satisfied previous buyers have been with these sellers. There are also tons of great websites that specialize in both men’s and women’s luxury watches and usually have great deals throughout the year.


Be Prepared, Do Your Homework for Black Friday Deals on Luxury Watches! 


Ultimately, the best way to find the best deals on watches this Black Friday is by putting in the time before the day and knowing exactly what you’re looking for. From deciding on who the watch is for, the watch’s style, or whether you want a new or vintage watch, the deals are out there, ready for you to come and claim them.

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