So & Co New York is a contemporary watch brand that was inspired by New York City’s energetic lifestyle. The company was started by veterans in the watch industry who utilizes their experience and passion for watches to design and create high-quality timepieces. The company’s mission is to bridge the gap between first-class fashion and affordability, and that through a constant emphasis on building timepieces with fashion-forward designs. So & Co watches are stylish and comfortable, and can definitely offer you everything you need at a price that’s just right.
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